?

Log in

No account? Create an account
Free food worth turning down - The Fucking Bluebird of Goddamn Happiness [entries|archive|friends|userinfo]
Zoethe

[ userinfo | livejournal userinfo ]
[ archive | journal archive ]

Free food worth turning down [Feb. 15th, 2005|06:45 am]
Zoethe
[Current Mood |nauseatednauseated]

What is McDonald's thinking?! First there was the Big Mac "I'd hit it" campaign* and now the new "I'm all over free chicken" ad on the front of yahoo. If you didn't see the full commercial, click on the "open ad" link. Their example of a happy customer is the skankiest looking guy I've ever seen portrayed as a profile of customer excitement. I mean, the guy looks dirty, and the notion of him being all over my chicken, free or not, literally turns my stomach. Even if I was eating McDonald's, I wouldn't eat that chicken. There are panhandlers on the streets of Cleveland who I'd take food from before that guy.

Color me skeezed - and Mickey Ds off target. Wow.


*Street slang for "I'd fuck that," in case you didn't know. Clever, huh? Who says sex doesn't sell.
LinkReply

Comments:
[User Picture]From: sobrique
2005-02-15 12:01 pm (UTC)
Now there's an image I didn't need. Apple pie scene with a big-mac.
(Reply) (Thread)
[User Picture]From: zoethe
2005-02-15 12:35 pm (UTC)
Yeah, that's what I got, too.
(Reply) (Parent) (Thread)
[User Picture]From: sobrique
2005-02-15 12:38 pm (UTC)
If ever we needed proof of the adage 'ignorance is bliss'...
(Reply) (Parent) (Thread)
From: appleblossomtru
2005-02-15 12:17 pm (UTC)
Good gods. He could've at least combed his hair and shaved.
(Reply) (Thread)
[User Picture]From: zoethe
2005-02-15 12:36 pm (UTC)
I know. I can almost smell his rancid breath and body odor. [shudder]
(Reply) (Parent) (Thread)
[User Picture]From: hel_ana
2005-02-15 01:53 pm (UTC)
To me, it looks like he's supposed to evoke a Survivor contestant.
(Reply) (Thread)
[User Picture]From: xforge
2005-02-15 01:58 pm (UTC)
The Florida Lottery's got a guy pitching their stuff, the character is apparently an addled old man who thinks his stuffed dog is still alive and hangs out in the back of his truck in front of convenience stores and hooks people's Lotto tickets on a line and tries to reel them in. Yeah, Florida Lotto, the contest of choice for weird old creepy men. I'm so there. Not.

(Reply) (Thread)
[User Picture]From: kellirose1313
2005-02-15 07:47 pm (UTC)
I was wondering about that too. Buy lottery and be attacked by crazies everywhere!!
(Reply) (Parent) (Thread)
From: ex_leopardp
2005-02-15 02:14 pm (UTC)
Ew! I saw that too, and felt the same way.

Blech. But their food has been blech worthy for years.
(Reply) (Thread)
[User Picture]From: dawntreader90
2005-02-15 02:43 pm (UTC)
in the last few years or so, i have noticed they're trying for a more "urban" appeal and feel to their commercials. their previous ads seemed predominantly cutesey white (or token race) nuclear families enjoying their happy meals together while the mom ate salad and diet coke. i think they're trying to branch out to appeal to more demographics, especially since they're not the number one fast food chain any longer.

however, based on your description, perhaps they're branching a bit too far.
(Reply) (Thread)
[User Picture]From: donkey_hokey
2005-02-15 02:53 pm (UTC)
"Chicken" is a slang term for "prostitute".. (I thought so, and confirmed it through Google). I haven't been able to see the ad - I'm not sure I want to. From your description, it makes me wonder what their target audience is. It sure as hell can't be the happy suburbanites adorning the front of their webpage.
(Reply) (Thread)
[User Picture]From: zoethe
2005-02-15 05:03 pm (UTC)
That protion of the ad seems to have disappeared - public outcry?
(Reply) (Parent) (Thread)
[User Picture]From: sageautumn
2005-02-15 04:17 pm (UTC)
Sooooo....

if you go in looking homeless, they'll give you free food*?

This, this is a good thing for society, sounds like an excellent idea.

*or free sex, which is not as good... as it'll cause a huge upswing in homeless male teens
(Reply) (Thread)
[User Picture]From: kellirose1313
2005-02-15 07:49 pm (UTC)
I wrote them an email at the form part of their site about the I"d hit it thing. I got back a form email saying thanks, we value our customers opinions blah blah.

My original letter basically was "You need to get a slang dictionary for marketing or are you actually advocating sex weith cheeseburgewrs?"
(Reply) (Thread)
[User Picture]From: kellirose1313
2005-02-15 07:51 pm (UTC)

My spelling sucks

Ew, just watched it and he is creepy, and doing a weird tongue thing too. How weird, if you read the fine print it's 1 strip per person.
(Reply) (Parent) (Thread)
[User Picture]From: spreadsothin
2005-02-15 08:33 pm (UTC)
McDonalds crossed the line for me when they bought and hosted
http://i-am-asian.com

The adcopy has changed a little bit (some people took offense at it, imagine that), but it's still a bit overt.
(Reply) (Thread)
[User Picture]From: zoethe
2005-02-16 11:17 am (UTC)
yow. Couldn't look at that at work - we don't have flash on our computers. I'm pretty much speechless.
(Reply) (Parent) (Thread)
[User Picture]From: tormentedartist
2005-02-16 03:43 am (UTC)
Mc Donald's food sucks and is very unhealthy to boot. Sorta like "hitting" a skank ho'. Something I just wouldn't do. Then again the older I get the less fast food I can stand.
(Reply) (Thread)